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Our Process

The 4-phase AI growth engine behind 7–8 figure DTC brands.

No black boxes. No lock-ins. Just the exact operating system we run inside brands doing $100k–$1M+/mo — engineered to unlock trapped profit in the first 90 days.

fastAvg. 14 days from kickoff to first optimized campaign live.
Isometric infographic of the AI growth engine pipeline
3.4x
avg. blended ROAS lift in 90 days
41%
avg. reduction in new-customer CAC
$180M+
revenue engineered for DTC brands
14d
from kickoff to first live campaign
The pipeline

From audit to compounding revenue in four moves.

One connected system. Every phase feeds the next — so gains stack instead of resetting.

01
Week 1

Diagnose

We tear the account apart before we touch a single dollar.

  • 72-point AI audit across ads, funnel, retention & tech stack
  • Profit-leak heatmap — every trapped dollar mapped by channel
  • Cohort + LTV modeling so we optimize for cash, not vanity ROAS
  • Competitor SERP + creative teardown (yes, we watch your rivals)
72
diagnostic checks
02
Weeks 2–3

Architect

A bespoke growth blueprint — not a template we recycled.

  • Custom media-mix model calibrated to your margin structure
  • Full-funnel creative brief with AI-generated hook variants
  • Lifecycle & retention flows mapped to buyer psychology
  • 90-day forecast with revenue, ROAS and payback benchmarks
1
blueprint, zero templates
03
Weeks 3–6

Ignite

We launch, learn, and kill losers fast — measured in hours, not weeks.

  • AI-assisted creative production at 5–10x agency output
  • Automated bid, budget and audience shifts every 6 hours
  • Daily war-room Slack channel with your dedicated pod
  • Real-time dashboard: MER, contribution margin, new-customer CAC
6h
optimization cadence
04
Ongoing

Compound

We turn winning weeks into a durable, defensible growth engine.

  • Weekly executive review with next-play recommendations
  • Quarterly strategic offsite to reset targets & investment
  • Retention & CRO experiments that lift LTV without extra ad spend
  • Zero lock-in — we earn month 13 the same way we earned month 1
13+
avg. client months
What it feels like

You'll feel the shift by day 14.

Most of our founders describe the same three moments in the first 90 days. Here's what to expect — hour by hour, not quarter by quarter.

Start day one →
  1. Day 1
    Kickoff & data hookup
    Ads, GA4, Shopify, Klaviyo — connected inside 4 hours.
  2. Day 7
    Diagnostic delivered
    You see exactly where profit is trapped — with dollar values.
  3. Day 14
    First campaigns live
    New creative, new structure, AI-optimized bid logic in market.
  4. Day 30
    First inflection
    Blended ROAS lifts 20–60%. We double down on what's working.
  5. Day 90
    Compounding mode
    Retention flows, CRO wins and paid stack all feeding each other.
The ABP promise

Built for operators. Zero fluff.

No 12-month lock-ins

Month-to-month after week 4. We keep clients by earning them.

Real humans + AI

Senior strategists in your Slack, AI running the 3am optimizations.

One margin-safe number

We report contribution margin, not vanity ROAS.

Ready to run our process on your brand?

Book your free 30-minute AI Growth Audit. You'll leave with a mapped profit-leak report — whether we work together or not.

Claim my free audit →